Advisory Board

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Advisory Board 2018-01-24T20:06:41+00:00

Our Advisory Board was carefully selected to provide added value when Clients request subject matter expertise in key areas such as branding, creative/social content, public relations, e-commerce, new product launches, CSR, integrated marketing communications and more. All members of the Board have a proven track record with no less than 20 years of successful strategic, tactical and management experience.

Branding/Strategic Insights

Michelle is a seasoned brand development and marketing, pro having cut her teeth at Fox TV, Warner Bros. and then her own firm, Copia Creative, Inc. which she built and ran before merging with Phelps, one of Los Angeles’ largest independent agencies. She has worked with clients such as Tahiti Tourism, Natrol, Whole Foods, Public Storage and others.  She now advises a select variety of consumer product companies on branding, new product launches, line extensions, positioning and strategic insight matters. She is a graduate of Tulane University.


Howie is an award-winning copywriter and creative director whose famous Alka Seltzer TV commercials (“Can’t believe I ate the whole thing,” and “Try it you’ll like it”) are in the Clio Hall of Fame. A former Creative Director of legendary Wells Rich Green and Chairman/ECD of his own agency, Cohen/Johnson, Howie oversaw and developed successful campaigns for many key brands such as Jack in the Box, Petco, Nestle, Hills Bros Coffee, City of Hope and more. He is finishing up his much-anticipated memoir titled, “I can’t believe I wrote the whole thing.” He is a graduate of NYU.

Public Relations/Event Marketing

Stuart’s firm, Stuart Rowlands PR provides public relations services to growing corporations with sports/related event needs plus specialized marketing for NGO’s. Through the years he has developed an extensive press relations network  and developed successful media/social initiatives for Clients such as Honda, Bridgestone, Colgate, J&B Scotch, ESPN, US Ski Team, The Nobel Peace Institute and Lucas Oil. He is a graduate of Monmouth University.


Russell has been a C-level leader of multiple firms. His current venture, RS Associates, focuses on VC and private equity acquisitions in the retailing, catalog and e-commerce space. Earlier, he was Chairman/CEO of Brylane, a $1.7 billion e-commerce and catalog company after a multi-decade career as CEO of several Federated (Macy’s & Bloomingdale’s) Divisions having operations and bottom-line responsibility for the retail giant. He is a graduate of Queens College (City University of New York).

Channel agnostic • Advertising agency search • Branding agency search • Public relations agency search • Social agency search • Direct response agency search • Digital agency search • Branded content agency search • Event/sponsorship/experiential marketing agency search • Influencer marketing • Ideation • Shopper agency search • Sales promotion • Media management agency search • Programmatic • Data analytics • CSR • IMC • Management training • Client-agency compensation structuring & negotiation • Holding companies • Independents • Boutiques • In-house agency formation • Crowdsourced creative •