What You Can Expect

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What You Can Expect 2017-11-28T16:40:16+00:00

Our firm is one of the leading U.S. based agency search consultancies. The firm assists its Fortune 1000 clients navigate the intersection of branding over time while generating sales immediately; the convergence and promise of technology with the effective development/production of engaging content; simplicity of clear messaging with the complexity of emotional storytelling; proven media channels, data analytics and programmatic with the benefits of viral, organic, social word-of-mouth.

Sometimes our assistance results in keeping the incumbent…other times, selecting one superior new resource. Other times multiple agency resources. Agency roster expansion with some clients…consolidation with others. Occasionally,, we assist with an in-house unit or an organization realignment to better manage integration…sometimes a 360-performance audit, often coupled with an annual compensation renegotiation.

Apart from the strategic and creative benefits provided via our process, we are bottom-line focused and will save your team and your company money at the end of the day. Not by negotiating the lowest price for agency services, but by structuring and negotiating a win-win package where everyone is pulling for the same and best outcome.

Our Clients generally say good things about us…some of their quotes are found on this site. Sometimes, however, we argue with our Clients because we’re passionate about what we do as we always strive for best practices. We may not win every disagreement, but our point of view has always been respected. And we respect the final decision of our Clients. Above all, you can expect honest, candid, transparent feedback on any marcom issue facing your company/brand. Our insights and perspective are second to none and we’ll be clear with any proposal or recommendations we make.

You can expect a host of services utilizing best practice procedures, assessment and follow-through. We will do all the heavy lifting and will deliver what we promise, when it was promised and for the level of compensation agreed upon. We will always be sensitive to your time constraints.

Importantly, while you can always expect our candid opinion, and occasional disagreement on matters of an agency assignment, compensation or whatever…we realize that the final decision is yours and we will respect that.

Last, you can expect our one-on-one advice, counsel and recommendations. Constant contact from beginning to winning.

Channel agnostic • Advertising agency search • Branding agency search • Public relations agency search • Social agency search • Direct response agency search • Digital agency search • Branded content agency search • Event/sponsorship/experiential marketing agency search • Influencer marketing • Ideation • Shopper agency search • Sales promotion • Media management agency search • Programmatic • Data analytics • CSR • IMC • Management training • Client-agency compensation structuring & negotiation • Holding companies • Independents • Boutiques • In-house agency formation • Crowdsourced creative •